Grégoire has over 18 years of experience in event management and production execution.

During his career he has covered leadership roles in worldwide renowned agencies in Europe and Asia such as OBO, Ubi Bene and Auditoire, working for branded activations in a vast array of luxury and lifestyle sectors.

Fluent in Chinese and English, he’s a team leader at ease in multicultural contexts and international environments.

In 2024 he joined the Group to contribute to the opening of BWS France.